Targeted Google Adwords Campaign for Power Factor Ltd, Bicester

26th February 2009

We are working with Power Factor Ltd in Bicester, a specialist company offering standard and custom power supplies to industry, to establish a targeted Google Adwords campaign to effectively promote their products and services.

The objective is to identify a strong set of related search terms to be used within the campaign that are backed by evidence of substantial search volumes. This will produce targeted adverts that will appear on the first page of Google when a prospect searches using the selected search terms.

This should provide an increase in traffic to Power Factor’s website which has been redeveloped by our team to increase the conversion rate of prospects to customers.

Client website: http://www.powerfactor.co.uk


  • "The overall design of the website is so professional. We have had many positive comments and I am sure it will help qualify prospects into customers. We look forward to working with you in the future."
  • "Thank you for such a great intuitive online management reporting application. It has proven to be such a great success with our clients and has become an integral part of our core services."
  • "IMCA technical services are, as always, cheerfully provided by Design and Online Ltd. We would like to acknowledge the support they have given us whilst restructuring the IMCA websites."